2011年6月16日 星期四

Discussing Cause 2 (Revised)

After reading the paragraph, I learn about some reasons why Michael Willians’s business failed in around 4 months.  First, Michael opens the store on small side street just outside of town.  Compared with the shop in the shopping center, there aren’t lots of people buying CDs in his shop ,since it’s scarcely for them to find his shop.  When it comes to business hours, Michael opens his shop on Monday to Friday at 1 pm to 5 pm when there are few people walking past the store.  If Michael opened his store at 12 pm to 6 pm not only on daily but also on weekends, his shop might not turn down now.  Additionally, most of the customers to Michael’s shop are at the age from 40 to 61.  But the CDs, hip-hop and rock, selling in Michael’s shop are all much more suitable for the young people aged from 11 to 30, who are less than the middle-aged and the old in Michael’s shop.  As for the payment, people can only pay in cash and checks and credit cards are not accepted, which cause that people turn down their willing to buy CDs.  Maybe some people only have credit cards or they can’t pay for a CD for they don’t have enough money at present.  As what mentioned above, those are why Michael failed to run his shop well.

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